KNOWLEDGE AREAS:

• Be fascinated by human behavior, social trends, and how ideas influence people.
• Good grasp and understanding of research.
• Knowledgeable in various fields.
• Understand and interpret complex and varied sources of data.
• Have strong communication skills.
• Be adept in lateral, analytical and strategic thinking.

ACCOUNTABILITY

Reports to the GM

ROLES AND RESPONSIBILITIES:

Planning, Analyzing, Evaluating

• Develop workable budgets, work plans and realistic timetables.
• Collaborates with the Account Director or Manager, Client Services, on the preparation of marketing recommendations, strategies and actions for the client.
• Reviews, analyzes and evaluates the following, relative to the client’s needs and objectives: media output, creative output, research reports and client data.
• Defining project scope, estimate and writing proposals
• Identify and develop a target list of clients and partners
• Understand business objectives, challenges and opportunities of target and industry
• Responsible for departmental vision, structure, and management while providing leadership, accountability, and mentorship to brand strategy.
• Develop in collaboration with the agency team, innovative and /or differentiating products and services

Team Leading, Coordinating, Managing

• Be the agency’s lead brand evangelist, embodying Oxygene’s core values and differentiating perspectives
• Identify the right opportunities across industry sectors and media that align with the agency’s ongoing strategy
• Maintain and develop prospective client and key strategic partners' network
• Develop integrated marketing strategies and tactical plans to meet and exceed the client’s marketing and business goals and objectives
• Generate and drive insight for internal and client audiences around media, brands, consumers, and experiences
• Represent the agency at conferences, events and symposiums
• Provide market research, analyses and insights into the latest industry trends
• Position Impact with key industry influencers and thought leaders
• Lead and manage new business presentations as assigned
• Grow and develop existing client accounts.
• Monitoring and enforcing new business risks and constraints (schedule/scope/resources)
• Champion internal systems for higher productivity working

Strategic Project Management

• Manage agency strategy efforts and projects, involved with projects from start to finish, ensuring successful project completion against deadlines.
• Product manage long term properties including positioning development, marketing plans, manufacturing or development needs, timeline and roadmap planning, stats analysis and reporting
• Develop integrated marketing strategies and tactical plans to meet and exceed the client’s marketing and business goals and objectives
• Generate and drive insight for internal and client audiences around media, brands, consumers, and experiences
• Design, execute and manage research
• Manage measurement, analytics, data gathering, and reporting for clients’ and agency
• Provide strategic branding thought leadership and expertise to expand business relationships
• Oversee development of marketing plans and creative briefs
• Training and developing staff (direct reports), and influencing cross-functional internal partners to create and execute effective research, analysis, and strategy
• Developing and implementing new processes to increase efficiencies and effectiveness of research, measurement, and strategy work for teams
• Work with all departments to develop integrated solutions and expand the services BG provides to clients
• Actively participates in client presentations
• Help lead research initiatives and manage outside consultants
• Seeking new opportunities to add value to existing clients
• Helps with identifying and nurturing new business opportunities

Team and Internal Relationships

• Ensuring effective communication with all team members
• Demonstrating an ability to effectively manage upwards

REQUIRED EXPERIENCE

• Degree in Business or Marketing, commensurate experience in building agency client portfolios.
• Interest in and aptitude for creative business and marketing solutions
• Minimum of eight years experience in brand/marketing/communications strategy experience in integrated, brand and digital communications.
• Highly motivated, with a proven track record of building clients and expansion of client accounts
• Ability to identify strategic needs, lead all aspects of planning with sound business recommendations, and generate alignment with key business partners
• Demonstrate strong interpersonal, verbal and written communication skills
• Excellent presentation skills that encompass clear, compelling communications
• Track record of experience managing and mentoring with high integrity and the ability to inspire others

REQUIRED ATTRIBUTES

• Ability to manage multiple business initiatives in an entrepreneurial environment
• Expert knowledge of all functional agency departments, capabilities and service areas
• Deep understanding of a wide range of industries, markets and brands, and what it takes to stand out
• Exceptional communication and presentation skills
• Flexibility with schedule to meet client commitments
• Great project management abilities
• Self-motivated and willing to expand knowledge
• Ability to self-manage while managing assigned teams and projects

Position level: Senior Level

Employment type: Full Time

Location: Nairobi, Kenya

Deadline: 13^th May 2022